
Chief Innovation Officer
Prof. David Wittenberg heads our Innovation Division at 10xGrowth as Chief Innovation Officer. He is a globally respected management and innovation thought leader with over 50 years of cross-industry experience, working closely with founders, CXOs, and leadership teams on innovation-led growth.
David brings deep expertise in Design Thinking as a structured, execution-oriented innovation system—particularly effective for strengthening large IT services organizations, converting research and AI investments into market-ready offerings, and building differentiated solutions for global clients. His work also spans strategy, leadership development, and entrepreneurship. Organizations such as Reliance Industries, Tata Sons, Aditya Birla Group, Accenture, Nestlé, SAP, Bharat Forge, Marico, Garware, Acuiti Labs and Shaadi.com have engaged him for strategic initiatives, management development programs, and executive coaching.
He began his career in the US across marketing leadership, strategy consulting, and innovation roles. After moving to India 18 years ago, he ran an innovation consultancy in Delhi and later served as Professor of Entrepreneurial Innovation at a leading university in Mumbai, where he is currently based. After superannuating in 2025, he joined 10xGrowth in Jan 2026 to work closely with organizations scaling globally and investing deeply in future capabilities.
Deep expertise in Design Thinking as a structured, execution-oriented innovation system.
Over 50 years of cross-industry experience working closely with founders, CXOs, and leadership teams.
Engaged by top organizations for strategic initiatives and management development programs.
Founded University 4.0, equipping professors and administrators to deliver world-class education. Popular speaker at universities. Past professor of management at leading business schools.
David's Focus Areas
Go deeper into David's perspective on the three areas he helps organizations strengthen when they need sharper decisions and stronger execution.